Phew! Another Sellaband competition is over, so we can all breathe again. All? In the current celebration mood we may easily forget that we've taken some casualties. Francis Rodino, an artist I very much admire for his music and drive, has said that he would stop to "Buy, steal, bribe, beg, bother, scheme, surge" for believers or investment. It was diverting from the music itself he said, and he's now off to record a full band album which is -I'm afraid- not appearing on the Sellaband label. Just before the end of the competition Mysti Mayhem got really bugged by believers who withdrew parts for the single reason to help another artist up one part in the competition. She too has said to put less effort in Sellaband, and only time will tell what that means. Finally, I've been told (privately) that another artist is focusing their attention elsewhere as Sellaband is too much about competition and commerce.Because of the above I can't find this competition a success, regardless the fine lineup of artists that will play in London. We've had a month in which investments were directed to only a couple of bands, and only by the tens, not thousands of dollars. Even the winner of this competition has gained at most a couple of thousand dollars, which does not compare to the $17000 gain of Second Person in a single weekend during the last competition - not to mention two bands reaching their goal because of it. I can see that increasing the believer base may benefit all, but I doubt many of the believers who just joined will become very active (prove me wrong!). From what I hear, many current believers were attracted through the media, and this source hasn't dried up yet.
There are three parties involved in Sellaband: the artists, the believers and the Sellaband crew, and like a Siamese triplet we're bound to move in the same direction whatever each one thinks. Perhaps the Sellaband crew thinks more about the bottom line, as they most likely have investors who need results, and let's not forget it's their livelyhood too (someone already calculated that by the $600k currently invested the crew certainly won't get rich - yet). In the end however, the crew, artists and believers alike need a quick ascent of many talented artists to their goal, and it's the tactics of how to get there we're discussing, not the goal. Tactics which should make everyone happy, since after all - Sellaband 'R' us!
Added May 4th: Sellaband's Johan V sharing his thoughts on the competition on the message board
3 comments:
I agree on the problem with the latest competition. I shared your frustration of not being able to invest in artists that I'd started to believe in when I joined on the 20th of February. There were so many artists and believers asking to support them (artists) to make it to London, it was hard to say "no" because my SAB budget for April was quite limited. And the artists I wanted to invest in during the competition (Lucia Iman, Maitreya, Mysti Mayhem amongst others) I felt guilty towards the artists I already believed in and was in a way betraying when I invested my April budget in artists from my wish list (Lucia Iman, Maitreya, Mysti Mayhem, Jess Stone a.o.) that I also would've invested in if there wouldn't have been a competition going on.
The SAB management really do need to think about the consequences of what they've started. SAB is a wonderful initiative, but the beauty will be in the execution of the format. I'm hoping that they'll have their business and marketing strategy up and running when the first SAB Artists are releasing their CDs. "London calling" has been a tough lesson for them, and they've learned from it, as Johan V mentioned.
In peace and light
Li
mmh...
Yes the competition thing might not be a good idea if believers go remove their parts from artists to put them in other artists... Since it's removeable then what's the point in a competition? It's not like a vote, where ONCE you vote you're done.
We have to keep our ears open to see how the winners are living their experience and if they're getting exactly what was promised once the 50000 are reached. Meaning, exposure, and industry contacts.
I was wondering how much the management and A&R people actually help on the promotion outside of sellaband, like radio stations, ect...
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